FLINT TWP. — francesca’s, a trendy women’s boutique, opening at Genesee Valley Center shopping mall, will host an all-day soiree on March 7, offering special treats, giveaways, and more.
Located in the Macy’s wing, francesca’s is a national retailer known for its selection of fashion-forward apparel, accessories, shoes, jewelry and gift items. Founded in Houston, Texas in 1999, francesca’s has expanded to over 540 boutiques and outlets across the United States and online at francescas.com, according to a press release.
The new Genesee Valley store is slightly larger than the average 1,350 square-foot francesca store, said Mark J. Vendetti, chief financial officer.
The store is staffed with a full-time boutique manager, a part-time assistant manager and 3 to 5 additional associates, he said. At this time all positions are filled but francesca’s is always looking for good employees. francesca’s target customer is a fashion conscious woman between the ages of 18 and 35 but the store carries a broad assortment of apparel, jewelry, accessories, and gifts that appeal to women of all ages, Vendetti said.
“We provide a unique customer experience and don’t specifically identify a group of competitors or similar stores,” he said. The store receives new items daily and in limited quantities to guarantee shoppers somewhat exclusive looks they won’t see everybody else wearing too. francesca’s also sells merchandise though its online boutique at www.francescas.com.