FLINT TWP. — “Don’t take this personally” are words you will probably never hear from We Can Do it Graphics located at Genesee Valley Center shopping mall.
Personalization of products from Tshirts to portraits and just about everything in between is the store’s business.
Want to put your kids photos on Christmas stockings? Design your own mouse pad? Hang a personalized birthday banner? Custom design group or individual T-shirts? Vehicle magnets and decals? Business cards? Yard signs?
You get the drift behind the company’s name. “Yeah .. we can do it” is their slogan.
“Everything we do is really customized; we don’t sell anything premade,” said owner Anthony Richards, of Lapeer, who opened the mall store in August after months of operating out of his home and at area flea markets.
A Kearsley High School graduate, Richards developed interest in the custom graphics business while serving four years in the Marine Corps. A friend in Hawaii has a similar business and Richards worked there for free a few months to learn the ropes.
When he came home, he started We Can Do it.
For now, the store is staffed by Richards and one employee who handles airbrushing.
“He’s out cold,” raved one customer who came in to pick up a custom airbrushed apron for a woman who works in a barber and beauty shop.
Another customer who came in to pick up a custom logo T-shirt and place an order for business cards, added his praise: “He does awesome work.”
Before Richards opened his shop no one else around here was offering this kind of work, he said.
“Everything we do is unique; you get a shirt nobody else will have.”
He’s filled many orders for local school groups, a church group, a nonprofit, a bachelor party and a bar.
“We can customize one T-shirt if they don’t want 50 shirts,” Richards said.
Design work is done by computer on site with input from the customer. Other specialty work, they have done includes a Welcome Home banner for someone returning from military service, a Back to the Bricks banner for a car owner and a challenging four-color screen-printed logo shirt for a local artist.
Jerseys, pants, jeans even shoes can be personalized with whatever a customer wants.
Richards has many art samples displayed in the shop but customers can bring in their own.
The store operates during mall hours and can be reached at 810-407- 6047.