In brief

Benefits of having a family physician recognized during Family Medicine Week

LANSING — Research shows adults and children with a family physician as their regular source of care have lower annual costs of care, visit the doctor less, are prescribed fewer medications and report less difficulty accessing care.

To highlight family physicians’ dedication to providing high quality, patient-centered primary care to Michiganders, through March 2 is being recognized as Family Medicine Week by Gov. Gretchen Whitmer, the Michigan Department of Health and Human Services (MDHHS), Michigan Academy of Family Physicians and Michigan Association of Osteopathic Family Physicians.

“Family physicians are dedicated to treating the whole person by providing personal, comprehensive healthcare to people of all ages, from newborns to seniors,” said Robert Gordon, MDHHS director. “Having an ongoing relationship with a family physician for routine check-ups can help you stay healthy and prevent illness. If you do get sick, your family doctor can diagnose and treat the illness or coordinate care if a specialist is needed.”

The Michigan Academy of Family Physicians and Michigan Association of Osteopathic Family Physicians collectively represent more than 5,000 family physicians, family medicine residents and medical students statewide.

Details: Visit mafp.com or maofp.org. — G.G.

Michigan ‘boldly goes where no state has gone before’ in hunt to fill employers’ talent pipeline gap

LANSING — Recruiters with some of Michigan’s largest and most innovative high-tech and creative companies are gathering for the South by Southwest Music, Film, and Interactive Conference and Festival (SXSW) this March in Austin, Texas – but not to listen to music at the heralded concert scene.

They’re looking to hire “new collar” millennials and skilled-talent workers from across the country who will attend SXSW March 8-12, as well as change perceptions of Michigan as a place to live and make a living.

The term “new collar” is a play on “blue-collar job” that originated with IBM CEO Ginni Rometty, relating to the company’s efforts to increase the number of people qualified for technology careers.

It’s the fifth consecutive year that Michigan House has represented at SXSW, and the 2019 itinerary is the most ambitious yet, organizers say. Several municipalities and even some foreign nations stage programs similar to Michigan House during SXSW, but Michigan is the first and only state with such a robust presence.

Current partners include Creative Many Michigan, Start Garden, Quicken Loans, Spectrum Health, Maven Car Sharing, StockX, Faurecia, Brightly, Bell’s Brewery, Seamless IoT, NEI, the Detroit Regional Chamber, Planet M, the North American International Auto Show, P3 Group, Bedrock, Ann Arbor Spark, Whirlpool, Amway, Steelcase, Wakestream Ventures, Bloomscape, The Ten, Cahoots, Rocket Fiber, May Mobility, Detroit Venture Partners, Varnum, HR Collaborative, Management Business Solutions, Repurpose and the Grand Rapids SmartZone.

Michigan House is still accepting additional 2019 partners through March 1. Employers looking to register and join the Michigan House events at SXSW can send emails to Velie at ted@michiganhouse.org. — G.G.

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