JEEP CHEROKEE NAME IS BACK




 

 

After an 11-year absence, the Cherokee name returns to the Jeep brand in time for the 2014 version’s grand reveal at the New York International Auto Show March 27-28.

Chrysler stopped producing the Cherokee in the United States, Canada and Mexico in 2001, replacing it with the Liberty.

The popular mid-size sport-utility continued to be known as the Cherokee in Chrysler’s other global markets, explained Chrysler spokesperson Kathy Graham.

“The Cherokee is returning,” she said. “The name is instantly recognizable – it’s the most capable mid-size SUV in the world, but for 2014 it’s also going to have great on-road dynamics and greatly improved fuel efficiency compared to the Liberty.”

According to Chrysler, the all-new 2014 Jeep Cherokee will feature an impressive 45 percent jump in fuel economy, as well as enhanced on-road driving characteristics compared with the out-going Jeep Liberty mid-size SUV.

The 2014 Cherokee is slated to arrive in dealer showrooms in the third quarter of this year.

Content provided coutesy of Detroit Auto Scene. For more automotive news visit detroitautoscene.com.


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