Texting and driving is the focus of awareness campaign



STATEWIDE — Michigan Auto Law is kicking off a three-week campaign sweepstakes against the dangers of texting while driving — and the winner will receive a $1,032 check.

All you have to do is visit Facebook.com/MichiganAutoLaw, “Like” the law firm, and enter to win by watching a short video on distracted driving and filling out a quick contact form, said Steven M. Gursten, head of Farmington Hillsbased Michigan Auto Law, the state’s largest auto accident law firm.

Gursten said people who text and drive are 23 times more likely to be in a car accident, according to a study by the Virginia Tech Transportation Institute.

Why a $1,032 prize? The average auto insurance premium in Michigan is $1,032.02, according to the Insurance Institute of Michigan’s Dec. 2010 data. Gursten said the winner can use the money however he or she wishes, but he hopes winner will use it to buy the right kind of auto insurance.

“Part of this campaign also centers on our hope to inform drivers about just how many people are uninsured on our roads today. About 50 percent of Detroit drivers, for example, are driving without any auto insurance. And about 19 percent of all Michigan drivers have no auto insurance,” Gursten said, referencing published reports such as the Detroit Legal News and a news release by the Insurance Research Council.

Gursten frequently writes and lectures on distracted driving, and is available for comment.

“People are not properly protected. We’re hoping this campaign lets us spread awareness about just how dangerous texting while driving is, while also helping educate the public about the proper auto insurance they should be buying,” Gursten added.

The distracted driving campaign will run three weeks and the winner will be announced on Sept. 12. Official rules and details can be found on Michigan Auto Law’s Facebook page.

“I hope this campaign will make drivers — especially newer drivers — think twice before they text and drive. If we can prevent even one car accident, it’s worth it,” Gursten said. “I also want people participating in this great opportunity to make a sincere pledge to not text and drive.”

For more information on auto insurance, take a look at Gursten’s blogs on the top 4 auto insurance companies in Michigan and tips to buy the best auto insurance. — G.G.


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