The Dodge brand is again sponsoring TEN: The Enthusiast Network to expand “Roadkill Nights Powered by Dodge,” the popular drag racing event and popup car festival, which will be even bigger and better for 2016.
Following a hugely successful launch during the Woodward Cruise Week near Detroit last year, even more muscle is being put behind Roadkill Nights, expanding to two cities in 2016. Stops this year include the Kansas Speedway in Kansas City, Kan., June 18, and the Woodward Cruise Week in Pontiac, Mich., Aug. 19. Screaming fast eighth-mile times will be rewarded, as TEN will give cash prizes to drivers of Dodge cars who finish in first, second, third and fourth place at each event (details at Roadkill.com/Events).
“When more than 10,000 performance enthusiasts flooded the gates at the first ‘Roadkill Nights Powered by Dodge’ event at last year’s Woodward Cruise Week, we promised the event would be back, and it is,” said Tim Kuniskis, Head of Passenger Car Brands — Dodge, SRT, Chrysler and Fiat, FCA — North America. “Even more than a pure enthusiast event filled with drag racing, thrill rides and live music, Roadkill Nights gets people off the streets and onto a track run by professionals, so they can really show how their hot rods perform in a more controlled environment.”
In August, Roadkill Nights returns to Pontiac, Mich., on Friday, Aug. 19. Additional details will be announced in the coming weeks.
The Roadkill brand delivers a one-of-a-kind taste of “Automotive Chaos Theory” and features authentic gearheads David Freiburger and Mike Finnegan in a variety of mediums, including the world’s most-viewed YouTube automotive original series, Roadkill Nights branded events, a quarterly magazine and a brand-new series, “Roadkill Garage,” now available on Motor Trend OnDemand.
About TEN: The Enthusiast Network
TEN: The Enthusiast Network is the world’s premier network of enthusiast brands, such as Motor Trend, Automobile, Hot Rod, Surfer, Transworld Skateboarding and GrindTV. With more than 50 publications, 60 websites, 50 events and 1,000 branded products, TEN delivers both the world’s largest audience in the automotive category and the world’s largest action/adventure sports media platform. TEN inspires enthusiasts to pursue their passions. Visit www.enthusiastnetwork.com for more information.